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Reference Articles
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Name
Size
1998_Competetive-advantages-in-virtual-markets.pdf
81.28 KB
2001_1205_YellowPagesSurveyShowsConsumersWant_IBM.pdf
9.95 KB
2002_InfoBasedMktg_manager.pdf
27.66 KB
2005_0321_AskJeevesBought$1.9B_CNN.pdf
189.64 KB
2005_0322_AskJeevesBuyout_MarketWatch.pdf
227.41 KB
2005_0404_ToReachEm_TeachEm.pdf
55.8 KB
2005_FromPushToPull_Hagel.pdf
294.94 KB
2008_ConsiderationCycleMarketing.pdf
133.39 KB
2009_0326_ArticleBasedAds_Better_MediaPost.pdf
118.1 KB
2009_0701_YourWebsiteIsNOTcenterOfUniverse.pdf
148.7 KB
2012_0517_PushMePullMe-TheMarketingParadigmShift.pdf
76.27 KB