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The Marketing Equation - M=eC
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Reference Articles
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Name
Size
2000_When-Choice-is-Demotivating.pdf
1.53 MB
2003_1226_ParadoxOfChoiceExcerpts.pdf
70.69 KB
2004_0223_CanYouHaveTooManyChoices_NewYorkerMag.pdf
179.45 KB
2004_0601_TheTyrannyOfTooMuch.pdf
47.58 KB
2004_ParadoxOfChoiceExcerpts.pdf
126.79 KB
2005_Barry Schwartz_TED.doc
46 KB
2005_TooManyChoices.pdf
30.68 KB
2006_0109_Too Much Media — Publishing.pdf
32 KB
2007_0116_Stop Offering Your CustomerTooManyChoices.pdf
237.13 KB
2008_0122_Jalopnik — The Ultimate Gar.pdf
92.47 KB
2008_0128_UI researcher_ blissfully ignorant shoppers are happier with.pdf
40.28 KB
2008_0414_Too many choices — good or bad.pdf
103.62 KB
2008_0514_TooManyChoices_TooMuchContent.pdf
231.3 KB
2009_0209_TooManyChoices_Citation.pdf
47.93 KB
2009_0312_TooManyChoices.pdf
298.55 KB
ProspectTheory.jpg
31.87 KB
ProspectTheory.psd
164.56 KB