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Reference Articles
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Name
Size
2009_0929_AmericansRejectTailoredAdvertising.pdf
272.16 KB
2010_1005_Ad targeting_ better is worse.pdf
215.72 KB
2012_0123_E-TailerCustomization_ConvenientOrCreepy_NYTimes.pdf
48.48 KB
2013_1003_TheGrossestAdvertisingStrategyOAllTime_TheAtlantic.pdf
698.5 KB
2014_0812_ConsumerHeterogeneityAndPaidSearch_BerkeleyEdu.pdf
443.2 KB
2015_0408_OnlineCreep-TargetedAdsMayHaveOppositeEffectOfMarketersIntent_ScienceDaily.pdf
130.63 KB
2015_0710_Is the surveillance-based ad model setting itself up for a fall_The Drum.pdf
118.34 KB
2016_+P&G to Scale Back Targeted Facebook Ads_WSJ.pdf
491.68 KB
2016_0114_PeopleDontWantToTradePrivacyForTargetedAds_Poynter.pdf
220.92 KB
2016_0120_Consumer groups want FCC to curb targeted ads.pdf
137.15 KB
2016_Targeted Advertising Considered Harmful.pdf
783.49 KB
2017_0505_DigitalAdvertisingTakesHit(Targeting)_MITTechnologyReview.pdf
942.72 KB
2017_0912_NetworkAdvertisingInitiative_badcredit.com.pdf
225.15 KB
2018_1116_TargetedAdvertisingIsRuiningTheInternetAndBreakingTheWorld_VICE.pdf
158.4 KB
2018_PotentialForDiscriminationInOnlineTargetedAdvertising_FAT.pdf
210 KB
2019_0120_TheCaseAgainstBehavioralAdvertisingIsStackingUp_TechCrunch.pdf
93.22 KB
2019_0209_Only17percentConsumersBelievePersonalizedAdsAreEthical_Forbes.pdf
273.17 KB
2019_0328_US_ChargesFacebookWithRacialDiscriminationInTargetedHousingAds_Reuters.pdf
140.14 KB
2019_0407_AdSaturationAndOver-targetingDamagingTrustInBrands_MarketingWeek.pdf
78.3 KB
2019_0430_Opinion_TheseAdsThinkTheyKnowYou_NYTimes.pdf
300.45 KB
2019_0430_TheseAdsThinkTheyKnowYou_NYTimes.pdf
347.3 KB
2019_0531_TargetedAdsOfferLittleExtraValueForOnlinePublishersStudySuggests_TechCrunch.pdf
179.01 KB
2019_0603_ResearchShowsPublishersBenefitLittleFromTrackingAds_ElectronicFrontierFoundation.pdf
56.63 KB
2019_0604_NewStudyShowsTargetingDoesntWorkThatWell_Techdirt.pdf
75.25 KB
2019_0618_AreBehaviorallyTargetedAdsReallyAsPowerfulAsClaimed_Forbes.pdf
145.43 KB
2019_0621_TargetedAdsReinforceBiasBySeeingOnlyASliceOfOurLives_Forbes.pdf
118.4 KB
2019_0624_HowDigitalAdvertisingMarketsReallyWork_TheAmericanProspect.pdf
109.33 KB
2019_1002_HowEffective is targeting.pdf
589.99 KB
2019_1105_TargetedAdsAreOneOfTheMostSestructiveTrends_HeresWhy_TheGuardian.pdf
112.24 KB
2019_1219_WhyMicrotargetingDoesNotWork_EuropeanResearchCouncil.pdf
617.56 KB
2020_1019_DespiteClaimsThatMoreTargetingMeansMoreRelevantAds_Nope-Here’sProof_Forbes.pdf
109.06 KB
2021_0409_Why Targeted Ads Are a Disaster for Democracy ‹ Literary Hub.pdf
77.36 KB
2021_0419_Ad ‘Relevancy’ Is Fiction, And It’s Creepy_Forbes.pdf
110.27 KB
2021_0505_WhyAdTechTargetingSoBad_Forbes.pdf
85.06 KB
2021_0606_Identity, Advertising, and Algorithmic Targeting_ Or How (Not) to Target Your “Ideal User” · Summer 2021.pdf
467.25 KB
2021_0714_Targeted advertising is missing its target, research claims.pdf
99.8 KB
2022_0118_New privacy bill would put major limits on targeted advertising_TechCrunch.pdf
51.32 KB
2022_0209_Targeted Advertising_ Does it Actually Work_Contently.pdf
167.15 KB
2022_0331_Wake-up CallForCustomerExperience_TargetedAdvertisingOnTheOuts_CMSwire.pdf
471.09 KB