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Credibility Marketing
the most valuable asset of every company
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The Marketing Equation - M=eC
The Marketing Equation - M=eC
The 4 Basic Laws of Information
The Pedia Effect
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Simple Rules
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Reference Articles
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Name
Size
2002_0220_consumersWant3rdPartyVerification.pdf
44.58 KB
2009_0818_The Power of Third-Party Credibility — Bob Burg — Influence & Impact Blog.pdf
83.43 KB
2010_0511_Consumers want unbranded si.pdf
35.56 KB
2014_0325_ConsumersPreferCredibleThird-partyContentOverBrandedContent_PRWeek.pdf
95.68 KB
2014_0704_Do consumers want content from brands or trusted third parties_The Guardian.pdf
71.44 KB
2014_0910_Consumer behaviour and sustainability — what you need to know_The Guardian.pdf
93.07 KB
2016_0301_To Give Consumers What They Want, Retailers Must Understand Human Behavior.pdf
60.8 KB
