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Reference Articles
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Name
Size
1995_GrocersLosersForPastTwoDecades.pdf
57.19 KB
2004_0721_Marketing_toMultiTaskingConsumers.pdf
92.22 KB
2005_FinalWordOnBrandsing.pdf
108.13 KB
2008_empowered-consumer_PWC.pdf
361.29 KB
2009_0402_StrategicPathToDigitalConsumer.pdf
255.9 KB
2009_0812_How to Manage Your Brand in.pdf
116.84 KB
2009_9428_EmpoweredConsumer_BroadcastTVdown.pdf
131.08 KB
2010_0615_KraftFoods_NielsenWire.pdf
23.05 KB
2010_0826_Brand Marketing’s New Reality.pdf
80.84 KB
2010_CriticalMassMarketing.pdf
179.99 KB
2010_How has web2.0 shifted the.pdf
195.8 KB
2010_Real consumers dont.doc
58 KB
2010_What consumers want.doc
31 KB
2010_WhatDoConsumersThink_DontBother.pdf
95.97 KB
2012_mediacom-the-insider_the-empowered-consumer_whitepaper.pdf
443.26 KB
2014_0310_BrandManagerGuideToLosingControl_Forbes.pdf
222.24 KB
2015_0601_TheTradeoffFallacy_HowMarketersAreMisrepresentingAmericanConsumersAndOpeningThemUpToExploitation.pdf
1.76 MB
2018_1125_The Customer Empowerment Fallacy_ How Technology is Eroding the Customer Power.pdf
253.25 KB
2020_1208_How Surveillance Advertising Seized Our Data and Hijacked the Web_The Reboot.pdf
477.29 KB
Customer_Empowerment.jpg
146.15 KB
