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Reference Articles
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Name
Size
2021_0520_Apple and Facebook’s Feud Reveals Americans Like Privacy_NY Times.pdf
98.3 KB
2019_0926_Honesty_ The Number One Thing Consumers Want From Brands _ The Social Media Monthly.pdf
78.76 KB
2018_WhomDoConsumersReallyTrust_PWC.pdf
230.12 KB
2018_0416_InformativeContentHelps_ButWhatKindOfInformation_MarketingCharts.pdf
143.5 KB
2018_0415_WhatConsumersExpectOfBrandsTheyCareAbout_AdWeek.pdf
352.54 KB
2018_0221_WhatConsumersWantFromBrandContent_4Insights_MarketingCharts.pdf
125.86 KB
2018_0209_7_MarketingShiftsYouShouldntIgnore_ArdentCreative.pdf
91.51 KB
2018_0108_CustomerExpectationsHaveChangedWhatTheyNeedFromBrands_TowerData.pdf
127.41 KB
2017_1107_ConsumerDemandDictatesYourBusinessStrategyNotSales_Risdall.pdf
79.91 KB
2016_0107_WhyGoodHeartedConsumersDontWantToKnow_NPR.pdf
114.92 KB
2015_Creating What Consumers Want_Forbes.pdf
86.65 KB
2015_0714_ConsumersWantPrivacyYetDemandPersonalization_VentureBeat.pdf
134.25 KB
2014_1114_1thingConsumersWant-Honesty_FastCompany.pdf
79.8 KB
2014_0905_WhyBlockbusterReallyFailedAndWhyItDidntHaveTo_Forbes.pdf
83.15 KB
2012_Simplicity — Karen Freeman, Patrick Spenner and Anna Bird_HBR.pdf
24.78 KB
2012_Marketers Have It Wrong_ Forget Engagement, Consumers Want Simplicity_Forbes.pdf
69.85 KB
2012_0705_WhatDoCustomersWant_TimesOfMalta.pdf
74.6 KB
2012_0515_ThreeMythsAboutWhatCustomersWant_b_HBR.pdf
111.96 KB
2012_0515_ThreeMythsAboutWhatCustomersWant_a_HBR.pdf
26.79 KB
2012_0501_ToKeepYourCustomersKeepItSimple_HBR.pdf
91.49 KB
2012_0123_KodakFailedByAskingTheWrongMarketingQuestion_Forbes.pdf
71.9 KB
2010_SuccessfulBrandsSatisfyConsumers10Desires _AdAge.pdf
111.46 KB
2009_0305_WhatConsumersWant_ScienceDaily.pdf
50.69 KB
2008_What do consumers want from.website.pdf
56.3 KB
2008_dei-otx-where-consumers-search-information-fall.jpg
132.28 KB
2008_dei-otx-social-networking-surveys-searches-fall.jpg
100.54 KB
2007_WhatConsumersWant_AdAge.pdf
53.29 KB